SHIFT RevOps Services
Fractional CRO
On-demand revenue leadership,
for a fraction of the Cost
CRO-as-a-Service
GTM Strategy, Advice, and Execution
Revenue Process Accountability
Retainer Model - from as little as 1 day per month
Why Engage a Fractional CRO?
Our Fractional CRO service provides you with an experienced revenue leader embedded in your business on a part-time, as-needed basis. We take full accountability for your go-to-market (GTM) functions and revenue processes, just like a full-time CRO. Focused on driving revenue growth, they align sales, marketing, and customer success strategies while optimising operations and go-to-market execution. With this expertise, your business can accelerate growth, improve growth efficiency, and refine pricing and market positioning, without the overhead of a full-time executive.
When to Engage a Fractional CRO?
A Fractional CRO is ideal for businesses needing strategic direction and revenue leadership without long-term executive overheads. Consider engaging a Fractional CRO if:
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You need a hands-on executive to drive top-line revenue growth.
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Your sales, marketing, and customer success teams need strong leadership.
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You’re in a growth stage and need strategic vision, networks or partnering to scale revenue.
How a Fractional CRO Can Help
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Define a clear customer journey
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Develop and execute a go-to-market (GTM) strategy
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Optimise the lead-to-cash process with key metrics
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Establish best-practice GTM and RevOps governance with SHIFT's GTM Foundations Framework
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Drive Sales team accountability to results, including training and enablement
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Improve Pipeline and forecasting accuracy
Fractional CRO Engagement Model
SHIFT's f-CRO service operates on a flexible retainer model, allowing you to engage an experienced revenue leader as often as your business needs and budget allow, starting from as little as one day per month. The monthly fee is tailored to the level of engagement required, ensuring you get expert leadership without the commitment of a full-time hire.
RevAdvice
Expert advice to solve your RevOps challenges
Revenue Assessment Framework
Not just advice - hands-on execution
Experts in shaping tangible revenue process improvements
Flexible Commercial Model
Why Engage our RevAdvice team?
Struggling with inefficiencies, rev-tech bloat, or broken processes? That’s where RevAdvice comes in. Think of us as your revenue process problem-solvers. We assess, diagnose and design solutions to solve GTM and RevOps challenges unique to your business and fix what’s holding your revenue machine back. No fluff, no theory - just actionable solutions tailored to your business.
When to Engage RevAdvice?
RevAdvice is ideal for businesses with existing GTM or revenue leadership in place but need specialists to provide:
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GTM and RevOps expertise to assess, advise, and (optionally) execute solutions to solve a revenue challenge.
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Support for internal teams running revenue operations, especially for bigger projects.
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Process and technology optimisation analysis to scale smarter, not harder.
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Guidance on best practices in automation, reporting, and RevOps strategy.
How RevAdvice Can Help
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Assessing and optimising revenue processes (e.g. lead-to-cash).
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Eliminate tech bloat and fine-tune your CRM, automation, and reporting.
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Equip your team with best practices insight, without stepping on their toes.
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Align tools, processes, and data for seamless revenue operations.
RevAdvice Engagement Model
Flexible and tailored to your needs, RevAdvice engagements typically involve project-based work or one-time assessments. Pricing varies based on scope and complexity.
RevEngine
Keep your revenue machine running at full throttle
RevOps-as-a-Service
Continuous Improvement & Intelligence
RevOps Pit Crew working within your unique operating model
Blended-shore resourcing to scale with your business
Why Engage RevEngine?
RevEngine is your dedicated RevOps-as-a-Service solution, designed specifically for SMBs that need a full suite of RevOps capabilities without the overhead of hiring an in-house operations team. With RevEngine, you get expert resources on demand, empowering your business to scale efficiently and drive revenue growth.​​
Marketing Ops
Sales Ops
Customer Success Ops
PartnerOps
SHIFT
RevEngine
RevEngine brings these functions together under a single RevOps framework to eliminate inefficiencies, improve collaboration, and scale revenue predictably.​
​When to Engage RevEngine?
RevEngine is ideal for businesses that have already established a strong GTM strategy and RevOps governance foundations but now need support in managing and maintaining their revenue operations on a daily basis.
How RevEngine Can Help
RevEngine is built on a best-practice GTM & RevOps Governance Framework, and underpinned by our Continuous Improvement, Continuous Intelligence methodology. The core capabilities of RevEngine include:
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Data Management: SHIFT oversees the architecture, governance, hygiene, and enrichment of your GTM and revenue data, ensuring accuracy and reliability.
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Forecasting & Analytics: Go beyond dashboards; gain actionable insights and real 'metrics that matter' to drive business decisions and revenue growth.
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GTM Tools & Technology: Whether using our platform or yours, we can manage and maintain your GTM tech stack so you can stay focused on your revenue strategy.
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Process Optimisation: We identify and implement improvements to make your operations more effective, efficient, and scalable.
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RevOps Pit Crew: A dedicated pool of RevOps specialists to handle the day-to-day GTM tasks, freeing up your teams to focus on what they do best—driving revenue growth.
​RevEngine Engagement Model
​RevEngine offers a flexible, subscription-based model designed to scale with your business. Starting from just 10 days per month, you gain access to our full team of RevOps experts, ready to support your unique operational needs.​