About Us
​SHIFT Advisory was founded with a single mission in mind: to provide ambitious small and medium Australian businesses with access to the expertise and experience to achieve sustained, profitable revenue growth.
Our mission is the result of collaborating with various organisations for over a decade, from startups to global corporations, where we have consistently identified themes of opportunity - and frustration - in the pursuit of profitable revenue growth. ​​​​
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SHIFT has successfully solved these problems to achieve sustained profitable growth for the organisations we have worked in. These skills and methods are now available and accessible to small and medium businesses to achieve their desired growth objectives.​
Meet Our Directors
Director
Linton Burling
Linton is an experienced revenue and customer success leader who has spent the last 25 years working with various organisations, both in Australia and across Asia-Pacific, to design, deploy, and transform their revenue success through proven process, operations, and people performance.
Director
Amelia Betteridge
Amelia is a business analyst with a background in customer success, service delivery, and sales operations. She has a particular passion for process optimisation, and has honed her skills working with both companies and clients at all stages of success, from start ups to multi-national enterprises.
6 Reasons to Engage With Us
Experience
We have extensive experience in building and executing revenue growth models within tech services, software and infrastructure builders, and business consulting industries.
Network of Experts
In each engagement, clients gain access to our extended team's capabilities and expertise, including our industry network. We'll attach the right specialist to ensure your outcomes are achieved.
Proven Results
We have successfully improved revenue performance and profitability for many organisations, from start-ups to multi-national enterprises, refining our approach ready for your business to leverage.
Fractional Engagement
​SHIFT operates through a modern fractional engagement approach, offering businesses of all sizes access to a range of leadership, skills, and knowledge typically afforded only to large enterprises with big budgets.
Outcome-Focused
SHIFT is focused on your outcomes being met. We will not just hand you a document and disappear; we are ready to step through the journey to your outcome wherever you need us.
Continuous Improvement
We're dedicated to continuous improvement, always seeking new ways to optimise and enhance your process, tooling and talent efficiency.
